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Marketing Director
Larnaca Cyprus Full-Time - Non Remote Managerial LevelOur client is a truly international team with the HQ and development office in Cyprus and manufacturing base in Latvia, offering a customized AI Video Security Assistant that uses advanced object detection so you can see the things you want (people, vehicles, animals) and ignore the things you don’t.
Job Description
- Reviewing current marketing trends and advertisements to determine the effectiveness of different styles and strategies internationally
- Analyzing sales numbers in comparison to the marketing budget in order to find the profit margin and which campaigns were most effective
- Researching competitors to stay current with similar products or services on the market
- Working with both the sales and marketing departments to develop successful strategies and campaigns that attract new customers and keep current clients
- Collaborating with other executives to make high-level decisions regarding the budget and the direction of the company
- Creating and maintaining a successful brand and image that attracts customers to the product or service
- Developing marketing strategies for the products or services offered that comply with current company standards
- Reporting to the Managing Director
Your Profile
- Bachelor’s degree in Marketing or other related field
- At least five years of experience in Marketing leadership
- Basic Web Design knowledge
- Ability to convert the ‘creative part’ into measurable numbers to prove the results of the marketing strategy
- Knowledge of Facebook, LinkedIn, Instagram, YouTube, Google Ads, Google Analytics, SEO, WordPress are a necessity
- Experience with Hootsuite or similar software for being able to automate the social media posts at the different time zones
- Experience in Dual Channel Marketing (wholesale to retail)
- Essential writing and oral skills in English
- Ability to work as part of a team but at the same time to handle responsibilities, manage the marketing team and make decisions
- Knowledge of the Security and Smart Home systems will be considered an advantage
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